The term "McDojo" is used a lot in the martial arts world, usually in a negative way. While I'm sure nobody would ever call themselves a McDojo, the term seems to include a very broad set of behaviors for some people, but narrow ones for others.
A McDojo is usually defined as a school that waters down what they have learned, deliberately, in order to appeal to the masses.
How do you know that any given school is a "McDojo". How can you tell? What are the signs? How do you spot one? What does "water down" really mean?
I want to know how YOU define it.
WHAT IS A MCDOJO?